Thread: New BMW Letter
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      11-21-2021, 08:47 AM   #8
omasou
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Quote:
Originally Posted by BMWCCA1 View Post
That is the latest BMW posture: A model with an M in the name they are telling dealerships in training that it makes it an "M" car. Until you ask them if the M240i needs a 1200-mile service . . . They started intentionally blurring those lines in the past year.
It's bad enough they have M, MC and MCS. At least those have S## engines, etc.

The rest is a dilution of the brand and disservice to the customer but hey what the heck do I know.
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